the creative process

why do we need a process?-

1. improve consistency   
2. ability to plan and time your work 
3. raise the quality of your work 
4. communicate more affectively and in a professional manner 

steps-

1. research-research the client and competition go online look in magazines listen to music pay attention to the world around you.. whatever you need to be inspirited 
2. brainstorm/inspiration-striving to be unique and innovative while still following the current trends, ensures a fresh and creative approach;come up with adjectives  that will describe the design  

• what kind of message am i trying to communicate? 
• who is my audience? 
• what kind of color and or style will work for this audience

      3. sketch-sketch to get your thoughts out and to work through idea
     
      4.  execute- implement your ideas. combine type and imagery,into a well developed composition. utilize design principles and visual organization guidelines to help. try technique,explore possible options,and analyze the outcome. if you get stuck walk away and clear your head.
      5. critique and revise- take a step away and loo at your design with an objective eye. make sure the design effectively conveys the message to the intended audience. if it doesn't work go back and tweak the composition until it does!ask for others opinions will help the process.