A13 research and inspiration

research 
exquisite corpse- is a method by which a collection of words or images is collectively assembled-wikipedia 
 came from a game called consequencesin which players write in turn on a sheet of paper, fold it to conceal part of the writing, and then pass it to the next player for a further contribution
made from surrealist-looking at things that aren't really real  
brainstorm 

the creative process

why do we need a process?-

1. improve consistency   
2. ability to plan and time your work 
3. raise the quality of your work 
4. communicate more affectively and in a professional manner 

steps-

1. research-research the client and competition go online look in magazines listen to music pay attention to the world around you.. whatever you need to be inspirited 
2. brainstorm/inspiration-striving to be unique and innovative while still following the current trends, ensures a fresh and creative approach;come up with adjectives  that will describe the design  

• what kind of message am i trying to communicate? 
• who is my audience? 
• what kind of color and or style will work for this audience

      3. sketch-sketch to get your thoughts out and to work through idea
     
      4.  execute- implement your ideas. combine type and imagery,into a well developed composition. utilize design principles and visual organization guidelines to help. try technique,explore possible options,and analyze the outcome. if you get stuck walk away and clear your head.
      5. critique and revise- take a step away and loo at your design with an objective eye. make sure the design effectively conveys the message to the intended audience. if it doesn't work go back and tweak the composition until it does!ask for others opinions will help the process.    

photo composition

snapshot-is a quick shot,often spontaneous,taken to record a moment in time 




photograph- an image taken with care and thought 


rules of composition
rule of thirds-imaginry line drawn dividing the frame of your composition into thirds both horizontally and vertically 
place your subject where these lines intersect
place horizon line at the top or bottom 
fill up your entire frame with the subject for a close up image 
leading lines- use the lines created within the foreground or background of the composition to lead the views eye through the photo 
lines can draw attention to one or more intended subject or a single focal point
point of view- change the way your subject is perceived by changing the camera position  
if you want the subject to seem very tall,compose the shot so that camera is looking upward 
visa versa 
simplicity-keep your background simple and clear of clutter 
the mood and the effectiveness of a photo can be altered by what is in the background 
a chaotic composition will cause the viewer to look away